It’s proof that organizations are becoming increasingly aware of the fact that they need to embrace a mobile strategy. Not only has the numerous of mobile solely internet users outweighs desktop only, but also the app usage has also acceded desktop usage. As a result of this, companies are re-developing their mobile tactics and developing more innovations. The major puzzlements that the companies have been grappling with, however, is whether a mobile app or a website is the right way to go.
Many argue that one doesn’t need a mobile app, they just need a website that looks great on mobile devices. Others say that mobile apps have more positive aspects that a website cannot offer. However, when thinking more profoundly, there are numbers of aspects that need to be considered before taking a decision. When it comes to different mobile mediums, it can be complex to find out where to focus our efforts. We break down the positive and negative aspects of each choice so that one can align a mobile strategy that suits business strategies.
So what are the benefits of mobile apps which outweighs the mobile websites?
However, with the developing world and technologies, we cannot deny the facts that there are few benefits of mobile websites too, which has surpassed the mobile apps.
Benefits of mobile websites are:-
In conclusion, despite the cost benefits of developing mobile websites, the mobile apps are getting more known by the people. Because mobile apps are more reliable and mainly its significant features engaging customers attention, they sustain a higher level of user engagement with its users than the mobile web.
By- Rushi R. Jaiswal